John Cannon is the Business Development Director at Nestle USA. Prior to his role in business development, he spent 25 years of his career at Nestle in sales, with the last 12 running their largest market - New York.
John Cannon is a graduate of Bloomsburg University.
Then we're going to do some unique things because of this product, we're inventing this new category. It's not just another flavor. We're going to new neat things event marketing. And I'll take you through a couple. We're going to go to food festivals all over the country. And we're going to do...(Full transcript available to logged in subscribers.).
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John Cannon Discusses Questions That Must Be Asked When Developing a New Frozen Food Product
John Cannon Discusses Challenge Of Determining A Product Name For High End Frozen Food Product
John Cannon Shares Marketing and Packaging Concepts For New Frozen Food Line, Corner Bistro
