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John Crump Discusses Fragmentation of Mass Market Within The Food Industry

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Total Case Duration :

  • Date Added : 3/28/2005
  • Clip Duration : 2 min. 36 sec.

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John Crump

  • Managing Director, International Food Network (IFN)
  • male
  • Caucasian
  • 1948 (Age: 74 years old)
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • Video 1 of 26 in this Case
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Biography

John Crump is the Managing Director of the International Food Network.

Prior to his involvement with the International Food Network, Crump worked for General Foods and Lipton (part of the Unilever Organization)

John Crump received his Bachelor's degree in Food Science from Cornell University and his MBA from Pace University.

Fragmentation of the mass market is another thing that has happened. Back in the 50s say, you would have - if you went to the soda aisle, you would have Coke, you would have Pepsi. Maybe you have Canada Dry Ginger ale. Maybe you got Seven-Up. Maybe you had four products. And that was it. Look ...(Full transcript available to logged in subscribers.).

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John Crump videos

Video 1 of 26 John Crump Discusses Personal and Professional Background
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • 3/29/2005
  • John Crump
  • 0 min. 38 sec.
Video 2 of 26 John Crump Discusses Change in Power From Manufacturers To Retailers and Subsequent Consolidation In Food Industry
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • 3/29/2005
  • John Crump
  • 2 min. 0 sec.
Video 3 of 26 John Crump Discusses Fragmentation of Mass Market Within The Food Industry
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • 3/29/2005
  • John Crump
  • 2 min. 36 sec.
Video 4 of 26 John Crump Shares Background of International Food Network(IFN)
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • 3/29/2005
  • John Crump
  • 2 min. 53 sec.
Video 5 of 26 John Crump Discusses IFN Relationship With Large Organizations
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • 3/29/2005
  • John Crump
  • 1 min. 52 sec.
Video 6 of 26 John Crump Discusses IFN Value To Client Base
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • 3/29/2005
  • John Crump
  • 2 min. 19 sec.
Video 7 of 26 John Crump Shares Thoughts on Outsourcing
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • 3/29/2005
  • John Crump
  • 1 min. 12 sec.
Video 8 of 26 John Crump Discusses Intellectual Property and Trust In Client Relationship
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • 3/29/2005
  • John Crump
  • 2 min. 14 sec.
Video 9 of 26 John Crump Discusses Importance of Working Indepedently To Maximize Value to Client
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • 3/29/2005
  • John Crump
  • 1 min. 16 sec.
Video 10 of 26 John Crump Discusses IFN's Value System
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • 3/29/2005
  • John Crump
  • 1 min. 14 sec.
Video 11 of 26 John Crump Shares Thoughts on Customer Service and Teamwork
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • 3/29/2005
  • John Crump
  • 2 min. 23 sec.
Video 12 of 26 John Crump Discusses Process of Working With Client
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • 3/29/2005
  • John Crump
  • 1 min. 10 sec.
Video 13 of 26 John Crump Shares Thoughts on Project Proposal Process
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • 3/29/2005
  • John Crump
  • 1 min. 37 sec.
Video 14 of 26 John Crump Provides Example of Real-Life Proposal
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • 3/29/2005
  • John Crump
  • 2 min. 19 sec.
Video 15 of 26 John Crump Shares Thoughts on Defining Scope For a Project
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • 3/29/2005
  • John Crump
  • 2 min. 3 sec.
Video 16 of 26 John Crump Discusses How Project Approach Is Defined Within Proposal
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • 3/29/2005
  • John Crump
  • 3 min. 14 sec.
Video 17 of 26 John Crump Discusses Creation of Timeline and Milestone Dates
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • 3/29/2005
  • John Crump
  • 1 min. 30 sec.
Video 18 of 26 John Crump Discusses Including Expense Estimates In Proposal
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • 3/29/2005
  • John Crump
  • 1 min. 23 sec.
Video 19 of 26 John Crump States IFN Strives To Create Partnerships With Clients
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • 3/29/2005
  • John Crump
  • 0 min. 33 sec.
Video 20 of 26 John Crump States Fast Pace In Industry Requires Outsourcing Arrangements
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • 3/29/2005
  • John Crump
  • 1 min. 54 sec.
Video 21 of 26 John Crump Shares Thoughts on Partnership With Clients
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • 3/29/2005
  • John Crump
  • 1 min. 19 sec.
Video 22 of 26 John Crump States Importance of Communication in Building and Maintaining Partnerships
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • 3/29/2005
  • John Crump
  • 2 min. 41 sec.
Video 23 of 26 John Crump States Importance of Developing Processes In Relationship To Maintain Trust and Communication
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • 3/29/2005
  • John Crump
  • 2 min. 26 sec.
Video 24 of 26 John Crump States Importance of Having Buy-In At Senior Level To Ensure Success of Partnership
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • 3/29/2005
  • John Crump
  • 2 min. 9 sec.
Video 25 of 26 John Crump Shares Example of Partnership Alliance Survey
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • 3/29/2005
  • John Crump
  • 1 min. 10 sec.
Video 26 of 26 John Crump Outlines Staffing At IFN
  • John Crump - Lecture - International Food Network - Overview of Consulting and Outsourcing Arrangements
  • 3/29/2005
  • John Crump
  • 2 min. 9 sec.

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