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Norb Mayrhofer Shares Thoughts on Making A Transformational Change in a Large Organization

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Total Case Duration :

  • Date Added : 10/5/2004
  • Clip Duration : 2 min. 46 sec.

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Norb Mayrhofer

  • General Manager, North American Commercial Products, Procter & Gamble
  • male
  • Caucasian
  • Not Available
  • Norb Mayrhofer - Interview - Procter & Gamble
  • Video 1 of 20 in this Case
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Biography

Norb Mayrhofer is the Vice President of Procter & Gamble Professional. He began his career at P&G after graduation from college. His first role in the company was as a sales representative selling bar soap to supermarkets. Over the past 29 years of his career at P&G, he has had 18 different jobs in every P&G division with the exception of healthcare.

Norb Mayrhofer received his undergraduate degree in business from Geneseo State. He and his wife have five children.

We were attempting to help people understand the way to manage a category was not to optimize an individual item, but to optimize the entire shopping experience. And the challenge that we faced was one of just basic inertia. We've done it this way for years, why would I want to change? The other...(Full transcript available to logged in subscribers.).

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Norb Mayrhofer videos

Video 1 of 20 Norb Mayrhofer Discusses Educational Background and Professional Life at Procter & Gamble
  • Norb Mayrhofer - Interview - Procter & Gamble
  • 10/5/2004
  • Norb Mayrhofer
  • 0 min. 25 sec.
Video 2 of 20 Norb Mayrhofer Discusses Current Position at P&G and Overview of Commercial Products Division
  • Norb Mayrhofer - Interview - Procter & Gamble
  • 10/5/2004
  • Norb Mayrhofer
  • 1 min. 0 sec.
Video 3 of 20 Norb Mayrhofer States Importance of Sports Competition and Being Inquisitive In Terms of His Current Position and Success
  • Norb Mayrhofer - Interview - Procter & Gamble
  • 10/5/2004
  • Norb Mayrhofer
  • 2 min. 0 sec.
Video 4 of 20 Norb Mayrhofer Discusses Influence of Parents on His Personal and Professional Life
  • Norb Mayrhofer - Interview - Procter & Gamble
  • 10/5/2004
  • Norb Mayrhofer
  • 1 min. 33 sec.
Video 5 of 20 Norb Mayrhofer Discusses How He Developed an Entrepreneurial Mindset
  • Norb Mayrhofer - Interview - Procter & Gamble
  • 10/5/2004
  • Norb Mayrhofer
  • 1 min. 41 sec.
Video 6 of 20 Norb Mayrhofer Shares Thoughts on Entrepreneurship and How It Is Adapted Within P&G
  • Norb Mayrhofer - Interview - Procter & Gamble
  • 10/5/2004
  • Norb Mayrhofer
  • 2 min. 56 sec.
Video 7 of 20 Norb Mayrhofer Shares Thoughts on Value Propositions and Strategic Change
  • Norb Mayrhofer - Interview - Procter & Gamble
  • 10/5/2004
  • Norb Mayrhofer
  • 2 min. 42 sec.
Video 8 of 20 Norb Mayrhofer Discusses Having to Adjust Strategy To Work With Commercial Versus Home Market
  • Norb Mayrhofer - Interview - Procter & Gamble
  • 10/5/2004
  • Norb Mayrhofer
  • 1 min. 30 sec.
Video 9 of 20 Norb Mayrhofer Shares Thoughts on Measuring Success
  • Norb Mayrhofer - Interview - Procter & Gamble
  • 10/5/2004
  • Norb Mayrhofer
  • 1 min. 29 sec.
Video 10 of 20 Norb Mayrhofer Shares Thoughts on Making A Transformational Change in a Large Organization
  • Norb Mayrhofer - Interview - Procter & Gamble
  • 10/5/2004
  • Norb Mayrhofer
  • 2 min. 46 sec.
Video 11 of 20 Norb Mayrhofer Shares Thoughts on Leadership and Followership
  • Norb Mayrhofer - Interview - Procter & Gamble
  • 10/5/2004
  • Norb Mayrhofer
  • 4 min. 30 sec.
Video 12 of 20 Norb Mayrhofer Discusses Teamwork and Importance of Patience
  • Norb Mayrhofer - Interview - Procter & Gamble
  • 10/5/2004
  • Norb Mayrhofer
  • 2 min. 37 sec.
Video 13 of 20 Norb Mayrhofer States Good Leaders Place Team Success Over Personal Success
  • Norb Mayrhofer - Interview - Procter & Gamble
  • 10/5/2004
  • Norb Mayrhofer
  • 1 min. 26 sec.
Video 14 of 20 Norb Mayrhofer Discusses Leadership and Communication
  • Norb Mayrhofer - Interview - Procter & Gamble
  • 10/5/2004
  • Norb Mayrhofer
  • 2 min. 26 sec.
Video 15 of 20 Norb Mayrhofer Discusses Responsibilities Of The Employee and Gender Issues In The Workplace
  • Norb Mayrhofer - Interview - Procter & Gamble
  • 10/5/2004
  • Norb Mayrhofer
  • 4 min. 40 sec.
Video 16 of 20 Norb Mayrhofer Shares Example of Handling Gender Issues In The Workplace
  • Norb Mayrhofer - Interview - Procter & Gamble
  • 10/5/2004
  • Norb Mayrhofer
  • 2 min. 44 sec.
Video 17 of 20 Norb Mayrhofer Shares Importance of Behaving Honestly and Ethically
  • Norb Mayrhofer - Interview - Procter & Gamble
  • 10/5/2004
  • Norb Mayrhofer
  • 2 min. 44 sec.
Video 18 of 20 Norb Mayrhofer Shares Thoughts on Work-Life Balance
  • Norb Mayrhofer - Interview - Procter & Gamble
  • 10/5/2004
  • Norb Mayrhofer
  • 3 min. 58 sec.
Video 19 of 20 Norb Mayrhofer Shares Example of Four Pillars Approach in Soccer and How It Applies To Business
  • Norb Mayrhofer - Interview - Procter & Gamble
  • 10/5/2004
  • Norb Mayrhofer
  • 6 min. 34 sec.
Video 20 of 20 Norb Mayrhofer States He Can't Imagine Having More Fun At Any Other Career
  • Norb Mayrhofer - Interview - Procter & Gamble
  • 10/5/2004
  • Norb Mayrhofer
  • 1 min. 16 sec.