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Chuck Winship States He Feels Personal Weakness Is In Developing Marketing Pan

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Total Case Duration :

  • Date Added : 7/6/1999
  • Clip Duration : 1 min. 18 sec.

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Chuck Winship

  • Founder, Sugarbush Hollow LLC
  • male
  • Caucasian
  • 1940 (Age: 82 years old)
  • Chuck Winship - Interview - Sugarbush Hollow
  • Video 1 of 40 in this Case
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Biography

Chuck Winship is the founder and CEO of Sugarbush Hollow LLC, a farm which produces maple syrup and value added maple products.

Prior to founding Sugarbush Hollow, Churck worked at Xerox as a Manager of engineering operations for 35 years.

Chuck Winship holds an undergraduate degree from the University of Buffalo and a Master's degree in Agriculture from Cornell University.

Marketing. Marketing and, not to say how to sell but, how to find those niche markets and how to prepare a marketing plan to satisfy those niche markets and to be able to translate customers words into a marketing plan. That's what I feel, in terms of selling, I don't feel that we can sell and I i...(Full transcript available to logged in subscribers.).

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Chuck Winship videos

Video 1 of 40 Chuck Winship Discusses Background of Maple Syrup Business
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 1 min. 40 sec.
Video 2 of 40 Chuck Winship Shares Purpose and Longer Term Vision of Company
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 1 min. 0 sec.
Video 3 of 40 Chuck Winship Discusses Difference Between Company as Hobby Versus Stand-alone Business
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 0 min. 34 sec.
Video 4 of 40 Chuck Winship Discusses Busines Plan Created to Justify Full-Time Maple Syrup Business
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 0 min. 45 sec.
Video 5 of 40 Chuck Winship States Importance of Having Faith in Business and Product
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 1 min. 33 sec.
Video 6 of 40 Chuck Winship States Risk Factors For Maple Syrup Industry Are Weather and Poor Marketing
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 0 min. 22 sec.
Video 7 of 40 Chuck Winship Shares Thoughts on Entrepreneurship
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 0 min. 47 sec.
Video 8 of 40 Chuck Winship Discusses Information Sources For Maple Syrup Production
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 0 min. 43 sec.
Video 9 of 40 Chuck Winship States Biggest Surprise In Business So Far is Having a Good Production Record
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 0 min. 31 sec.
Video 10 of 40 Chuck Winship States Most Production Problems Come From Value Added Products
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 0 min. 48 sec.
Video 11 of 40 Chuck Winship Shares Thoughts on Market Research in Maple Syrup Industry
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 1 min. 16 sec.
Video 12 of 40 Chuck Winship States Future Maple Syrup Consumption Trends Are Expected to Be Flat
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 0 min. 40 sec.
Video 13 of 40 Chuck Winship States Biggst Marketing Challenge Is Putting Enough Time Into It and Figuring Out How To Sell Taste
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 0 min. 39 sec.
Video 14 of 40 Chuck Winship Shares Successful Marketing Strategies
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 1 min. 40 sec.
Video 15 of 40 Chuck Winship States Maple Syrup Is Difficult to Sell in Summer
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 0 min. 24 sec.
Video 16 of 40 Chuck Winship Discusses Advertising
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 2 min. 20 sec.
Video 17 of 40 Chuck Winship Shares Thoughts on Increasing Visibility of New York Maple Syrup Industry
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 0 min. 34 sec.
Video 18 of 40 Chuck Winship States Most Valuable Source of Market Information is Customer
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 0 min. 46 sec.
Video 19 of 40 Chuck Winship States Importance of Writing a Business To Understand What Expectations For Profitability Could Be
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 2 min. 1 sec.
Video 20 of 40 Chuck Winship Shares Business Risks Within Maple Syrup Industry
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 1 min. 33 sec.
Video 21 of 40 Chuck Winship Discusses Tracking of Income and Expenses
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 0 min. 21 sec.
Video 22 of 40 Chuck Winship Discusses Issues With Seasonal Labor
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 0 min. 32 sec.
Video 23 of 40 Chuck Winship States Desire For Maple Syrup Industry To Become Stronger in Marketing
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 1 min. 57 sec.
Video 24 of 40 Chuck Winship Provides Comments on New York State Maple Producer Association
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 2 min. 20 sec.
Video 25 of 40 Chuck Winship Discusses Key Factors for Profitability
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 0 min. 40 sec.
Video 26 of 40 Chuck Winship States One of Biggest Surprises Is Lack of Promotion For Maple Syrup
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 1 min. 0 sec.
Video 27 of 40 Chuck Winship States Importance of Thinking Through Marketing Plan Before Starting Business
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 1 min. 2 sec.
Video 28 of 40 Chuck Winship Shares Ethical Dilemmas in Maple Syrup Industry
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 0 min. 52 sec.
Video 29 of 40 Chuck Winship States He Feels Personal Weakness Is In Developing Marketing Pan
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 1 min. 18 sec.
Video 30 of 40 Chuck Winship Discusses Personal Decision To Return To School For Masters Degree
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 0 min. 49 sec.
Video 31 of 40 Chuck Winship Shares Thoughts on Networking
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 1 min. 11 sec.
Video 32 of 40 Chuck Winship Discusses Size of Operation Needed To Support Full Time Maple Syrup Business
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 1 min. 20 sec.
Video 33 of 40 Chuck Winship Shares Thoughts on Legal Organization of Company
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 1 min. 14 sec.
Video 34 of 40 Chuck Winship Shares Example of Successful Marketing Strategy
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 2 min. 26 sec.
Video 35 of 40 Chuck Winship Discusses Differences Between Corporate Experience Versus Entrepreneurship
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 2 min. 18 sec.
Video 36 of 40 Chuck Winship Discusses Decision To Purchase Equipment At Cheaper Rate From Amish
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 2 min. 38 sec.
Video 37 of 40 Chuck Winship Shares Examples of Success Stories in Maple Syrup Industry
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 1 min. 48 sec.
Video 38 of 40 Chuck Winship States Maple Syrup Producers Are Often Family Businesses
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 0 min. 44 sec.
Video 39 of 40 Chuck Winship Shares Personal Story About Interest In Maple Syrup Coming From Family Experience
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 2 min. 44 sec.
Video 40 of 40 Chuck Winship States Packaging Tries To Bring Feeling of Nostalgia
  • Chuck Winship - Interview - Sugarbush Hollow
  • 7/6/1999
  • Chuck Winship
  • 1 min. 55 sec.

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