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Bill Barton Discusses Determining the Right Moment to Launch

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Total Case Duration :

  • Date Added : 6/19/2002
  • Clip Duration : 0 min. 44 sec.

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Bill Barton

  • Owner & CEO, Bellwether Hard Cider
  • male
  • Caucasian
  • 1955 (Age: 66 years old)
  • Bill Barton - Interview - Bellwether Hard Cider
  • Video 1 of 20 in this Case
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Biography

Bill Barton is the founder and owner of Bellwether Hard Cider in Ithaca, NY.

Bill Barton is a graduate of Cornell University.

Again, that's one of those things that has as much to do with accident as it does with planning. It came at the right point in my professional career. I wanted to make a change and I wanted to do it fairly abruptly. I looked at this and I said this is an opportunity I had literally been thinking a...(Full transcript available to logged in subscribers.).

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Bill Barton videos

Video 1 of 20 Bill Barton Provides Overview of Bellwether Cider Business
  • Bill Barton - Interview - Bellwether Hard Cider
  • 6/29/2002
  • Bill Barton
  • 1 min. 10 sec.
Video 2 of 20 Bill Barton Discusses Wholesaling
  • Bill Barton - Interview - Bellwether Hard Cider
  • 6/29/2002
  • Bill Barton
  • 0 min. 48 sec.
Video 3 of 20 Bill Barton Discusses Founding of Bellwether Cider Business
  • Bill Barton - Interview - Bellwether Hard Cider
  • 6/29/2002
  • Bill Barton
  • 1 min. 37 sec.
Video 4 of 20 Bill Barton Discusses Determining the Right Moment to Launch
  • Bill Barton - Interview - Bellwether Hard Cider
  • 6/29/2002
  • Bill Barton
  • 0 min. 44 sec.
Video 5 of 20 Bill Barton Discusses Brief Involvement of Partners During Early Stages of Business
  • Bill Barton - Interview - Bellwether Hard Cider
  • 6/29/2002
  • Bill Barton
  • 0 min. 49 sec.
Video 6 of 20 Bill Barton Shares Thoughts on Market Research
  • Bill Barton - Interview - Bellwether Hard Cider
  • 6/29/2002
  • Bill Barton
  • 2 min. 6 sec.
Video 7 of 20 Bill Barton Compares Differences Between Microbrewed Beer and Hard Cider Markets
  • Bill Barton - Interview - Bellwether Hard Cider
  • 6/29/2002
  • Bill Barton
  • 2 min. 29 sec.
Video 8 of 20 Bill Barton Discusses Financing of Business
  • Bill Barton - Interview - Bellwether Hard Cider
  • 6/29/2002
  • Bill Barton
  • 1 min. 1 sec.
Video 9 of 20 Bill Barton Discusses Decision to Market in the Wine Category
  • Bill Barton - Interview - Bellwether Hard Cider
  • 6/29/2002
  • Bill Barton
  • 1 min. 3 sec.
Video 10 of 20 Bill Barton Discusses Sources for Advice
  • Bill Barton - Interview - Bellwether Hard Cider
  • 6/29/2002
  • Bill Barton
  • 1 min. 9 sec.
Video 11 of 20 Bill Barton Discusses Marketing on the Cayuga Wine Trail
  • Bill Barton - Interview - Bellwether Hard Cider
  • 6/29/2002
  • Bill Barton
  • 1 min. 42 sec.
Video 12 of 20 Bill Barton Discusses Challenges from Industry's Seasonality
  • Bill Barton - Interview - Bellwether Hard Cider
  • 6/29/2002
  • Bill Barton
  • 0 min. 56 sec.
Video 13 of 20 Bill Barton States Initial Business Plan Was Well Researched But Hasn't Been Updated Since
  • Bill Barton - Interview - Bellwether Hard Cider
  • 6/29/2002
  • Bill Barton
  • 1 min. 25 sec.
Video 14 of 20 Bill Barton Discusses Business Planning
  • Bill Barton - Interview - Bellwether Hard Cider
  • 6/29/2002
  • Bill Barton
  • 0 min. 31 sec.
Video 15 of 20 Bill Barton Shares Thoughts on Risk Analysis
  • Bill Barton - Interview - Bellwether Hard Cider
  • 6/29/2002
  • Bill Barton
  • 1 min. 57 sec.
Video 16 of 20 Bill Barton Shares Thoughts on Receiving Advice
  • Bill Barton - Interview - Bellwether Hard Cider
  • 6/29/2002
  • Bill Barton
  • 1 min. 30 sec.
Video 17 of 20 Bill Barton Discusses The Success of Bellwether Cider Company
  • Bill Barton - Interview - Bellwether Hard Cider
  • 6/29/2002
  • Bill Barton
  • 0 min. 28 sec.
Video 18 of 20 Bill Barton Discusses Constraint on Growth
  • Bill Barton - Interview - Bellwether Hard Cider
  • 6/29/2002
  • Bill Barton
  • 1 min. 9 sec.
Video 19 of 20 Bill Barton Shares Surprises From the Bellwether Cider Company
  • Bill Barton - Interview - Bellwether Hard Cider
  • 6/29/2002
  • Bill Barton
  • 2 min. 30 sec.
Video 20 of 20 Bill Barton Shares Thoughts on Entrepreneurship
  • Bill Barton - Interview - Bellwether Hard Cider
  • 6/29/2002
  • Bill Barton
  • 0 min. 25 sec.

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