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Tracy Higginbotham States Many Female Entrepreneurs Face A Challenge In 'Thinking Big'

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Total Case Duration :

  • Date Added : 10/12/2006
  • Clip Duration : 1 min. 23 sec.

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Tracy Higginbotham

  • Founder, Women TIES
  • female
  • Caucasian
  • 1964 (Age: 58 years old)
  • Tracy Higginbotham - Panel - Challenges To Women In Entrepreneurship
  • Video 1 of 9 in this Case
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Biography

Tracy Higginbotham is the founder of Women TIES, a company dedicated to creating a regional marketplace for women entrepreneurs. Higginbotham has been an entrepreneur for twelve years as President of Five Star Events, a special event management company specializing in the execution, planning and coordination of events for corporations, organizations, and individuals. For nine years, Higginbotham was President of the Women's Business Owners Connections, a networking and support organization for women business owners in Syracuse. She helped grow it from 8 members to 130 members when she stepped down in 2005. Tracy Higginbotham is a graduate of the State University of New York at Oswego where she earned a Bachelor of Science degree in Business Administration.

I think for the last ten years I've been working with women entrepreneurs and I think there are three things that I have heard that are challenges to women in business. The first ... many of us start... sort of our own technician. You know, I was an event planner before I started Five Star Events,...(Full transcript available to logged in subscribers.).

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Tracy Higginbotham videos

Video 1 of 9 Tracy Higginbotham States Many Female Entrepreneurs Face A Challenge In 'Thinking Big'
  • Tracy Higginbotham - Panel - Challenges To Women In Entrepreneurship
  • 10/12/2006
  • Tracy Higginbotham
  • 1 min. 23 sec.
Video 2 of 9 Tracy Higginbotham States Promotion Is Often Difficult For Woman Entrepreneurs
  • Tracy Higginbotham - Panel - Challenges To Women In Entrepreneurship
  • 10/12/2006
  • Tracy Higginbotham
  • 1 min. 17 sec.
Video 3 of 9 Tracy Higginbotham States Importance of Setting Goals For Making New Contacts
  • Tracy Higginbotham - Panel - Challenges To Women In Entrepreneurship
  • 10/12/2006
  • Tracy Higginbotham
  • 0 min. 55 sec.
Video 4 of 9 Tracy Higginbotham States PR and Self Promotion Help To Build Brands
  • Tracy Higginbotham - Panel - Challenges To Women In Entrepreneurship
  • 10/12/2006
  • Tracy Higginbotham
  • 0 min. 43 sec.
Video 5 of 9 Tracy Higginbotham States Networking Is Better Than Advertising Because It Is Free
  • Tracy Higginbotham - Panel - Challenges To Women In Entrepreneurship
  • 10/12/2006
  • Tracy Higginbotham
  • 0 min. 34 sec.
Video 6 of 9 Tracy Higginbotham Shares Personal Measurement of Success
  • Tracy Higginbotham - Panel - Challenges To Women In Entrepreneurship
  • 10/12/2006
  • Tracy Higginbotham
  • 0 min. 30 sec.
Video 7 of 9 Tracy Higginbotham Shares Thoughts on Customer Service
  • Tracy Higginbotham - Panel - Challenges To Women In Entrepreneurship
  • 10/12/2006
  • Tracy Higginbotham
  • 0 min. 18 sec.
Video 8 of 9 Tracy Higginbotham States Biggest Mistake Was Not Taking Risks When Company Was At A Growth Point
  • Tracy Higginbotham - Panel - Challenges To Women In Entrepreneurship
  • 10/12/2006
  • Tracy Higginbotham
  • 0 min. 53 sec.
Video 9 of 9 Tracy Higginbotham States Competition Helps You Better Understand Your Own Market Position
  • Tracy Higginbotham - Panel - Challenges To Women In Entrepreneurship
  • 10/12/2006
  • Tracy Higginbotham
  • 0 min. 52 sec.

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