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Steve Benjamin Discusses Disappointment With Survey Quality

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Total Case Duration :

  • Date Added : 9/29/2005
  • Clip Duration : 2 min. 1 sec.

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Steve Benjamin

  • CFO, Benjamin Group/BSMG Worldwide
  • male
  • Caucasian
  • 1957 (Age: 65 years old)
  • Steve Benjamin - Interview - Benjamin Group and Cancer Survival
  • Video 1 of 25 in this Case
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Biography

Since graduating from college, Steve Banjamin has had three careers and is now inventing his fourth.

From 1982 to 1988 he worked in the Air Freight industry, as Vice President Strategic Planning for Burlington Air Express. The best part of that job was designing a hub and spoke system, and buying the cargo airplanes needed to support that system. Much of that original design is still in place including several of the airplanes Steve purchased more than 15 years ago.

In 1988 Steve and his wife, Sheri, started The Benjamin Group Inc., a public relations agency working with high technology companies. Initially the company started in Silicon Valley, but eventually spread to Orange County, San Francisco and Portland, Oregon as well. By the time the firm was sold in July 1999 it employed 115 people. Steve moved out of the company in July 2002 after the purchase agreement was complete. Steve's wife still remains with purchasing company (Weber Shandwick) as the head of their technology practice.

In 1992, concurrent with being CFO of Benjamin Group, Steve got into the Customer Loyalty consulting business in partnership with Burke Inc., a Cincinnati-based market research firm. Steve was able to develop and manage significant relationships with key high tech companies like Sun Microsystems and Applied Materials.

Starting in July 2002 Steve decided he wanted to work less and spend more time with his children (Megan 14.5 and Cody 12.5). He's been busy doing the things most dads wish they could do but often don't have time for. In addition to spending time with his kids, Steve is a trustee for Hillbrook School (a k through 8 school), and is helping the school raise $6.0 million to rebuild the campus.

Steve Benjamin holds a Bachelors and Masters of Engineering as well as an MBA from Cornell University.

I think that many of these survey programs have really failed companies. And we're digressing here. The quality of the data that you get from a telephone survey where somebody is asking you the questions is much higher than the quality of data you get from an internet survey. Bottom line is, if I...(Full transcript available to logged in subscribers.).

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Steve Benjamin videos

Video 1 of 25 Steve Benjamin Discusses Process of Selling His PR Company, Benjamin Group
  • Steve Benjamin - Interview - Benjamin Group and Cancer Survival
  • 9/29/2005
  • Steve Benjamin
  • 4 min. 20 sec.
Video 2 of 25 Steve Benjamin Discusses Negotiation Process and Sharing Information on Sale of Company to Employees
  • Steve Benjamin - Interview - Benjamin Group and Cancer Survival
  • 9/29/2005
  • Steve Benjamin
  • 3 min. 1 sec.
Video 3 of 25 Steve Benjamin States Employees Were Nervous After Sale of Company
  • Steve Benjamin - Interview - Benjamin Group and Cancer Survival
  • 9/29/2005
  • Steve Benjamin
  • 3 min. 25 sec.
Video 4 of 25 Steve Benjamin Shares Thoughts on Well Communicated and Aggressive Bonus Plan
  • Steve Benjamin - Interview - Benjamin Group and Cancer Survival
  • 9/29/2005
  • Steve Benjamin
  • 2 min. 22 sec.
Video 5 of 25 Steve Benjamin States Acquisition of Benjamin Group Was A Textbook Merger
  • Steve Benjamin - Interview - Benjamin Group and Cancer Survival
  • 9/29/2005
  • Steve Benjamin
  • 3 min. 26 sec.
Video 6 of 25 Steve Benjamin Describes Situation When Merged Company Began To Fall Apart
  • Steve Benjamin - Interview - Benjamin Group and Cancer Survival
  • 9/29/2005
  • Steve Benjamin
  • 4 min. 46 sec.
Video 7 of 25 Steve Benjamin Discusses Negotiation Process During Sale of Company
  • Steve Benjamin - Interview - Benjamin Group and Cancer Survival
  • 9/29/2005
  • Steve Benjamin
  • 5 min. 44 sec.
Video 8 of 25 Steve Benjamin States When Working With Spouse, You Must Come In As Equals
  • Steve Benjamin - Interview - Benjamin Group and Cancer Survival
  • 9/29/2005
  • Steve Benjamin
  • 4 min. 37 sec.
Video 9 of 25 Steve Benjamin States Importance of Having Clear Division of Responsibilities When Working With Spouse
  • Steve Benjamin - Interview - Benjamin Group and Cancer Survival
  • 9/29/2005
  • Steve Benjamin
  • 2 min. 53 sec.
Video 10 of 25 Steve Benjamin Shares Thoughts on Valuing Time and Using Resources To Gain Time
  • Steve Benjamin - Interview - Benjamin Group and Cancer Survival
  • 9/29/2005
  • Steve Benjamin
  • 2 min. 37 sec.
Video 11 of 25 Steve Benjamin Shares Example of Valuing Time
  • Steve Benjamin - Interview - Benjamin Group and Cancer Survival
  • 9/29/2005
  • Steve Benjamin
  • 3 min. 34 sec.
Video 12 of 25 Steve Benjamin Discusses Business of Surveying and Determination of Customer Loyalty
  • Steve Benjamin - Interview - Benjamin Group and Cancer Survival
  • 9/29/2005
  • Steve Benjamin
  • 4 min. 32 sec.
Video 13 of 25 Steve Benjamin Discusses Decision to Enter Market Research Arena
  • Steve Benjamin - Interview - Benjamin Group and Cancer Survival
  • 9/29/2005
  • Steve Benjamin
  • 5 min. 23 sec.
Video 14 of 25 Steve Benjamin Discusses Disappointment With Survey Quality
  • Steve Benjamin - Interview - Benjamin Group and Cancer Survival
  • 9/29/2005
  • Steve Benjamin
  • 2 min. 1 sec.
Video 15 of 25 Steve Benjamin Shares Personal Story Regarding Discovery of His Colon Cancer
  • Steve Benjamin - Interview - Benjamin Group and Cancer Survival
  • 9/29/2005
  • Steve Benjamin
  • 2 min. 24 sec.
Video 16 of 25 Steve Benjamin States Health Problems Can Be Appraoched In Same Manner As Business Problems
  • Steve Benjamin - Interview - Benjamin Group and Cancer Survival
  • 9/29/2005
  • Steve Benjamin
  • 1 min. 59 sec.
Video 17 of 25 Steve Benjamin Shares Grim Reality of Cancer Treatments
  • Steve Benjamin - Interview - Benjamin Group and Cancer Survival
  • 9/29/2005
  • Steve Benjamin
  • 1 min. 32 sec.
Video 18 of 25 Steve Benjamin Discusses Decision To Continue With Family Vacations During Cancer Treatment and Advantages of Teaching Hospitals
  • Steve Benjamin - Interview - Benjamin Group and Cancer Survival
  • 9/29/2005
  • Steve Benjamin
  • 1 min. 44 sec.
Video 19 of 25 Steve Benjamin States Surgeon Has Become A Close Friend
  • Steve Benjamin - Interview - Benjamin Group and Cancer Survival
  • 9/29/2005
  • Steve Benjamin
  • 0 min. 43 sec.
Video 20 of 25 Steve Benjamin States Whether A Business Issue Or A Health Issues, It Is Important To Treat People Well
  • Steve Benjamin - Interview - Benjamin Group and Cancer Survival
  • 9/29/2005
  • Steve Benjamin
  • 1 min. 10 sec.
Video 21 of 25 Steve Benjamin States There Is More To Life Than Your Business
  • Steve Benjamin - Interview - Benjamin Group and Cancer Survival
  • 9/29/2005
  • Steve Benjamin
  • 0 min. 15 sec.
Video 22 of 25 Steve Benjamin States Strong Family and Entrepreneurial Thinking Helped Him To Beat Colon Cancer
  • Steve Benjamin - Interview - Benjamin Group and Cancer Survival
  • 9/29/05
  • Steve Benjamin
  • 2 min. 48 sec.
Video 23 of 25 Steve Benjamin Shares Thoughts on The Will To Live
  • Steve Benjamin - Interview - Benjamin Group and Cancer Survival
  • 9/29/2005
  • Steve Benjamin
  • 1 min. 34 sec.
Video 24 of 25 Steve Benjamin States Importance of Appreciating Life
  • Steve Benjamin - Interview - Benjamin Group and Cancer Survival
  • 9/29/2005
  • Steve Benjamin
  • 1 min. 47 sec.
Video 25 of 25 Steve Benjamin States Best Part of Being an Entrepreneur Is Controlling Your Own Destiny
  • Steve Benjamin - Interview - Benjamin Group and Cancer Survival
  • 9/29/2005
  • Steve Benjamin
  • 0 min. 34 sec.

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