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Theresa Bergeron Discusses Wholesale and Retail Sales and Importance of Personal Contact

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Total Case Duration :

  • Date Added : 6/25/2002
  • Clip Duration : 1 min. 7 sec.

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Theresa Bergeron

  • Founder and President, Thermohair, Inc.
  • female
  • Caucasian
  • 1960 (Age: 64 years old)
  • Theresa Bergeron - Interview - Thermohair, Inc
  • Video 1 of 20 in this Case
  • View All Available Videos

Biography

Theresa Bergeron is the Founder and President of Thermohair, Inc. Thermohair produces goods - specifically socks - that are knitted with mohair (the fleece of angora goats). The company is located in South Mountain, Ontario - an hour's drive south of Ottawa. Theresa Bergeron holds a bachelor's degree in Life Sciences and a Master's degree in Human Nutrition.

The selling part, there's two selling parts, there's the wholesale and there's the retail. Now, unfortunately the busy busy time for sales is all at the same time. Like, payoffs is from October until Christmas and during that period the stores are ordering big time and they're in a hurry because t...(Full transcript available to logged in subscribers.).

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Theresa Bergeron videos

Video 1 of 20 Theresa Bergeron Provides Overview of Mohair Products Offered By Thermohair
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 0 min. 24 sec.
Video 2 of 20 Theresa Bergeron Discusses Outlets Where Mohair Products Can Be Purchased
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 0 min. 32 sec.
Video 3 of 20 Theresa Bergeron States Most of Thermohair Business Is Wholesale
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 0 min. 40 sec.
Video 4 of 20 Theresa Bergeron Discusses Idea To Start Thermohair, Inc.
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 2 min. 3 sec.
Video 5 of 20 Theresa Bergeron Shares Personal and Educational Background
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 0 min. 30 sec.
Video 6 of 20 Theresa Bergeron States There Was No Formal Market Research Done Prior To Starting Company
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 1 min. 1 sec.
Video 7 of 20 Theresa Bergeron Shares Production Problems in Creating Mohair Socks
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 3 min. 29 sec.
Video 8 of 20 Theresa Bergeron Discusses Challenges in Selling Mohair Products
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 4 min. 1 sec.
Video 9 of 20 Theresa Bergeron Shares Thoughts on Creating a Toll Free Line For Business
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 1 min. 6 sec.
Video 10 of 20 Theresa Bergeron Shares Thoughts on Labeling
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 0 min. 56 sec.
Video 11 of 20 Theresa Bergeron Shares Thoughts on Sales Volume
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 0 min. 40 sec.
Video 12 of 20 Theresa Bergeron States Thermohair Did Not Have A Business Plan
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 0 min. 57 sec.
Video 13 of 20 Theresa Bergeron Discusses Employees at Thermohair, Inc.
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 0 min. 48 sec.
Video 14 of 20 Theresa Bergeron Discusses Wholesale and Retail Sales and Importance of Personal Contact
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 1 min. 7 sec.
Video 15 of 20 Theresa Bergeron Shares Example of Impact of Customer Feedback
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 1 min. 17 sec.
Video 16 of 20 Theresa Bergeron Shares Challenge of Seeking Advice
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 4 min. 0 sec.
Video 17 of 20 Theresa Bergeron Shares Thoughts on Success
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 1 min. 4 sec.
Video 18 of 20 Theresa Bergeron States Biggest Surprise Came From Customer Base and Size of Market
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 1 min. 21 sec.
Video 19 of 20 Theresa Bergeron Discusses Advantages of Thermohair Product
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 2 min. 4 sec.
Video 20 of 20 Theresa Bergeron Shares Thoughts on Entrepreneurship
  • Theresa Bergeron - Interview - Thermohair, Inc
  • 6/25/2002
  • Theresa Bergeron
  • 1 min. 13 sec.