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Barbara Lang Discusses Background and Interest In Hospitality

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Total Case Duration :

  • Date Added : 8/9/2006
  • Clip Duration : 1 min. 12 sec.

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Barbara Lang

  • Founder, RTR Ideas
  • female
  • Caucasian
  • 1956 (Age: 64 years old)
  • Barbara Lang - Interview - RTR Ideas
  • Video 1 of 34 in this Case
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Biography

Barbara Lang, founder of RTR Ideas, offers a wide range of experiences, including 10 years as a culinary director at a Napa Valley winery; a former co-owner of a successful restaurant in Ithaca, NY; 17 years as a lecturer at Cornell's Hotel School and is author of "From Restaurant to Retail, a Handbook for Food Professionals".

Lang developed and launched The Ithaca Wegman's Culinary School, produced and hosted a series of food programs and culinary videos for Cornell's Cooperative Extension, created the Popcork Experience, a fun, interactive wine and food pairing experience, developed the Rolling Stove, a series of culinary adventures for children, and was past president of the American Cheese Society. A popular public speaker, Lang has spoken at over 50 conferences and symposia, including at the National Restaurant Show, The Professional Association of Innkeepers International and the California Wine Experience.

Barbara Lang holds an undergraduate degree in Hotel Administration from Cornell University's Hotel School and a masters degree in professional studies in Food Marketing from Cornell University's Department of Applied Economics and Management.

So, if I were to look back on my -- I guess my professional career starting college. I think I've always been interested in finding a niche or a need that hasn't been filled and I started in college at Cornell with the Cornell Constitution. And they always brought in fast food for the roadies and ...(Full transcript available to logged in subscribers.).

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Barbara Lang videos

Video 1 of 34 Barbara Lang Discusses Background and Interest In Hospitality
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 1 min. 12 sec.
Video 2 of 34 Barbara Lang Discusses Experience As Cook On Windjammer Cruise Ship
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 1 min. 4 sec.
Video 3 of 34 Barbara Lang Discusses Working As Baker And Living Out Of Van
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 0 min. 50 sec.
Video 4 of 34 Barbara Lang Discusses Changing Name For Professional Reasons
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 1 min. 9 sec.
Video 5 of 34 Barbara Lang Shares Personal Experience In Finding A Mentor
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 1 min. 11 sec.
Video 6 of 34 Barbara Lang Discusses Finding A Niche In American Cheeses and Deciding To Come To Cornell
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 1 min. 27 sec.
Video 7 of 34 Barbara Lang Discusses Creation Of Wine Tasting Class Called Popcork
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 0 min. 59 sec.
Video 8 of 34 Barbara Lang Discusses Importance of Networking And Bad Experience In First Television Special
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 2 min. 15 sec.
Video 9 of 34 Barbara Lang Discusses Recovery From Failure
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 1 min. 26 sec.
Video 10 of 34 Barbara Lang Discusses Use of Research To Explore New Career Areas
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 2 min. 17 sec.
Video 11 of 34 Barbara Lang Discusses Target Market For RTR Ideas Company
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 1 min. 15 sec.
Video 12 of 34 Barbara Lang Shares Thoughts on Failing and Learning From Mistakes
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 0 min. 42 sec.
Video 13 of 34 Barbara Lang Shares Thoughts on Obstacles
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 1 min. 3 sec.
Video 14 of 34 Barbara Lang States Entrepreneurs Have Vision And Never Give Up
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 0 min. 57 sec.
Video 15 of 34 Barbara Lang Discusses Option Of Doing a One Credit Independent Study To Pursue A Specific Area of Interest
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 1 min. 28 sec.
Video 16 of 34 Barbara Lang Discusses Importance of Following Up and Making The Most Out of Every Opportunity
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 1 min. 47 sec.
Video 17 of 34 Barbara Lang States Importance of Being Proactive
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 0 min. 53 sec.
Video 18 of 34 Barbara Lang States Peers Can Be A Source of Inspiration
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 0 min. 57 sec.
Video 19 of 34 Barbara Lang Discusses Challenges of Becoming Easily Distracted
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 0 min. 45 sec.
Video 20 of 34 Barbara Lang Shares Thoughts on Consumer Experience
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 1 min. 23 sec.
Video 21 of 34 Barbara Lang Shares Thoughts on Pride, Ego and Public Relations
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 2 min. 8 sec.
Video 22 of 34 Barbara Lang Discusses Challenge of Fast Profitability When Dealing With Product-Oriented Business
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 1 min. 5 sec.
Video 23 of 34 Barbara Lang Discusses Difference Between Food Service and Food Manufacturing and Retailing
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 2 min. 54 sec.
Video 24 of 34 Barbara Lang Discusses Concept of Brand Footprint
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 1 min. 27 sec.
Video 25 of 34 Barbara Lang States Importance of Taking Time To Reflect On Reasons For Success
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 1 min. 26 sec.
Video 26 of 34 Barbara Lang Shares Thoughts on Good and Bad Branding
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 0 min. 45 sec.
Video 27 of 34 Barbara Lang States Biggest Problem In Pricing Stems From Underselling
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 1 min. 45 sec.
Video 28 of 34 Barbara Lang States Importance of Protecting Ideas
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 1 min. 55 sec.
Video 29 of 34 Barbara Lang Discusses Challenge of Conveying Product Story In Food Industry
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 1 min. 14 sec.
Video 30 of 34 Barbara Lang Discusses Importance of Trade Shows
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 2 min. 20 sec.
Video 31 of 34 Barbara Lang Shares Risks Associated With Product Distribution
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 3 min. 20 sec.
Video 32 of 34 Barbara Lang Discusses Vision For Future From Personal And Professional Standpoints
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 2 min. 0 sec.
Video 33 of 34 Barbara Lang States Importance of Getting The Most From Each Day
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 1 min. 9 sec.
Video 34 of 34 Barbara Lang States Biggest Surprises In Professional Life Have Come From Within Herself
  • Barbara Lang - Interview - RTR Ideas
  • 8/9/2006
  • Barbara Lang
  • 0 min. 53 sec.