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Bill Shore Discusses Desire to Build Brand Definition

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Total Case Duration :

  • Date Added : 9/15/2004
  • Clip Duration : 1 min. 57 sec.

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Bill Shore

  • Founder, Share Our Strength
  • male
  • Caucasian
  • 1954 (Age: 68 years old)
  • Bill Shore - Interview - Share Our Strength
  • Video 1 of 20 in this Case
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Biography

Bill Shore is the founder and executive director of Share Our Strength, a national nonprofit that inspires and organizes individuals and businesses to share their strengths in innovative ways to help end hunger. Shore is also the chairman of Community Wealth Ventures, Inc., a for-profit subsidiary of Share Our Strength that provides consulting services.

Shore founded Share Our Strength in 1984 in response to the Ethiopian famine and subsequently renewed concern about hunger in the United States. Since its founding, Share Our Strength has raised over $180 million to support more than 1,000 anti-hunger, anti-poverty groups worldwide.

Prior to founding Share Our Strength, Shore served on the senatorial and presidential campaign staffs of U.S. Senator Gary Hart (D-Colo.) He also served as chief of staff for U.S. Senator Robert Kerrey (D-Neb.)

Shore is also an author. His three books include Revolution of the Heart (1995), The Cathedral Within (1999) and The Light of Conscience (2004).

Shore earned his B.A. at the University of Pennsylvania and his law degree from George Washington University in Washington, D.C.

Well we're trying to, with each of our programs, build kind of a brand around them so there's consistency, so that they're identifiable. I think particularly for an organization that doesn't have the kind of resources to spend on advertising and promotion and the other way, if you kind of imprint a...(Full transcript available to logged in subscribers.).

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Bill Shore videos

Video 1 of 20 Bill Shore Discusses Idea Behind Creation of Share Our Strength
  • Bill Shore - Interview - Share Our Strength
  • 9/15/2004
  • Bill Shore
  • 3 min. 43 sec.
Video 2 of 20 Bill Shore States Share Our Strength Focused on Intersection Between Private and Public Interest
  • Bill Shore - Interview - Share Our Strength
  • 9/15/2004
  • Bill Shore
  • 1 min. 57 sec.
Video 3 of 20 Bill Shore States Share Our Strength Fdoes Not Rely On Foundation Support
  • Bill Shore - Interview - Share Our Strength
  • 9/15/2004
  • Bill Shore
  • 1 min. 41 sec.
Video 4 of 20 Bill Shore States Vision For Organization Was Large From The Start
  • Bill Shore - Interview - Share Our Strength
  • 9/15/2004
  • Bill Shore
  • 1 min. 29 sec.
Video 5 of 20 Bill Shore States Partnership With American Express Came From Working With Their Customers First
  • Bill Shore - Interview - Share Our Strength
  • 9/15/2004
  • Bill Shore
  • 1 min. 48 sec.
Video 6 of 20 Bill Shore Shares Thoughts on Strategic Planning
  • Bill Shore - Interview - Share Our Strength
  • 9/15/2004
  • Bill Shore
  • 2 min. 30 sec.
Video 7 of 20 Bill Shore Shares Thoughts on Entrepreneurship
  • Bill Shore - Interview - Share Our Strength
  • 9/15/2004
  • Bill Shore
  • 1 min. 58 sec.
Video 8 of 20 Bill Shore Discusses Challenges of New Office Space
  • Bill Shore - Interview - Share Our Strength
  • 9/15/2004
  • Bill Shore
  • 1 min. 33 sec.
Video 9 of 20 Bill Shore Discusses Desire to Build Brand Definition
  • Bill Shore - Interview - Share Our Strength
  • 9/15/2004
  • Bill Shore
  • 1 min. 57 sec.
Video 10 of 20 Bill Shore Discusses Examples of Share Our Strength Logos
  • Bill Shore - Interview - Share Our Strength
  • 9/15/2004
  • Bill Shore
  • 0 min. 57 sec.
Video 11 of 20 Bill Shore States Importance of Having A Value Proposition
  • Bill Shore - Interview - Share Our Strength
  • 9/15/2004
  • Bill Shore
  • 2 min. 39 sec.
Video 12 of 20 Bill Shore Shares Thoughts on Leadership
  • Bill Shore - Interview - Share Our Strength
  • 9/15/2004
  • Bill Shore
  • 1 min. 26 sec.
Video 13 of 20 Bill Shore Discusses Tension Between Partnerships with Corporations and Not For Profit Mission
  • Bill Shore - Interview - Share Our Strength
  • 9/15/2004
  • Bill Shore
  • 1 min. 25 sec.
Video 14 of 20 Bill Shore Discusses Determining Alignment with Corporations
  • Bill Shore - Interview - Share Our Strength
  • 9/15/2004
  • Bill Shore
  • 2 min. 38 sec.
Video 15 of 20 Bill Shore States Importance of Being Willing To Walk Away From Wrong Relationship
  • Bill Shore - Interview - Share Our Strength
  • 9/15/2004
  • Bill Shore
  • 1 min. 45 sec.
Video 16 of 20 Bill Shore Discusses Failure and Testing New Concepts
  • Bill Shore - Interview - Share Our Strength
  • 9/15/2004
  • Bill Shore
  • 2 min. 10 sec.
Video 17 of 20 Bill Shore States Importance of Taking a Long Term View In Your Career
  • Bill Shore - Interview - Share Our Strength
  • 9/15/2004
  • Bill Shore
  • 1 min. 27 sec.
Video 18 of 20 Bill Shore Discusses Overlap in Leadership and Design
  • Bill Shore - Interview - Share Our Strength
  • 9/15/2004
  • Bill Shore
  • 1 min. 17 sec.
Video 19 of 20 Bill Shore Discusses Ripple Effect Of Not-For-Profit Mission
  • Bill Shore - Interview - Share Our Strength
  • 9/15/2004
  • Bill Shore
  • 1 min. 24 sec.
Video 20 of 20 Bill Shore Discusses Role of Business in Society
  • Bill Shore - Interview - Share Our Strength
  • 9/15/2004
  • Bill Shore
  • 1 min. 15 sec.

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Bill Shore Discusses Desire to Build Brand Definition
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