John Cannon is the Business Development Director at Nestle USA. Prior to his role in business development, he spent 25 years of his career at Nestle in sales, with the last 12 running their largest market - New York.
John Cannon is a graduate of Bloomsburg University.
What we did is we came out with a product. You know we're talking about Corner Bistro what we're going to talk about today. We came up with a product and we named it Corner Bistro. You know the next step is to name the product and we named it Corner Bistro. And we'll talk about that in a second....(Full transcript available to logged in subscribers.).
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John Cannon Discusses Questions That Must Be Asked When Developing a New Frozen Food Product
John Cannon Discusses Challenge Of Determining A Product Name For High End Frozen Food Product
John Cannon Shares Marketing and Packaging Concepts For New Frozen Food Line, Corner Bistro
