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Matt Ackerson States Business Planning Is Important Because It Helps You Plan For The Future Of the Company

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Total Case Duration :

  • Date Added : 12/5/2007
  • Clip Duration : 0 min. 32 sec.

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Matt Ackerson

  • Founder and CEO, Scrimple.com
  • male
  • Caucasian
  • 1987 (Age: 33 years old)
  • Matt Ackerson - Interview - Scrimple.com
  • Video 1 of 16 in this Case
  • View All Available Videos

Biography

Matt Ackerson is a self-taught artist and computer programmer who started three businesses as an undergraduate at Cornell before graduating in Spring 2009. One of thoese businesses was Scrimple.com - a Web site featuring printable coupons for Ithaca establishments.

His latest venture, PetoVera, is best described as a web design business, and is Ackerson's fourth and final company which he plans to run and grow for the rest of his life.

Matt Ackerson is a graduate of Cornell University.

I would say that creating a business plan was definitely of high value. It really kind of helped me to lay out in detail where this business should be going and think about it critically a month from now, three years from now. So I'd say it's very useful in that respect and I would encourage anyon...(Full transcript available to logged in subscribers.).

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Matt Ackerson videos

Video 1 of 16 Matt Ackerson Provides Background to Company, Scrimple.com
  • Matt Ackerson - Interview - Scrimple.com
  • 12/5/2007
  • Matt Ackerson
  • 1 min. 12 sec.
Video 2 of 16 Matt Ackerson States Business Planning Is Important Because It Helps You Plan For The Future Of the Company
  • Matt Ackerson - Interview - Scrimple.com
  • 12/5/2007
  • Matt Ackerson
  • 0 min. 32 sec.
Video 3 of 16 Matt Ackerson States Business Plan Is a Living Document
  • Matt Ackerson - Interview - Scrimple.com
  • 12/5/2007
  • Matt Ackerson
  • 0 min. 49 sec.
Video 4 of 16 Matt Ackerson States Importance of Building Brand Identity
  • Matt Ackerson - Interview - Scrimple.com
  • 12/5/2007
  • Matt Ackerson
  • 1 min. 28 sec.
Video 5 of 16 Matt Ackerson Discusses Desire To Bring Business Partners On Board
  • Matt Ackerson - Interview - Scrimple.com
  • 12/5/2007
  • Matt Ackerson
  • 1 min. 17 sec.
Video 6 of 16 Matt Ackerson States Managing People Requires Respect
  • Matt Ackerson - Interview - Scrimple.com
  • 12/5/2007
  • Matt Ackerson
  • 1 min. 33 sec.
Video 7 of 16 Matt Ackerson Discusses Initial Funding For Project
  • Matt Ackerson - Interview - Scrimple.com
  • 12/5/2007
  • Matt Ackerson
  • 1 min. 30 sec.
Video 8 of 16 Matt Ackerson States Importance Of Researching Viability Of Company Before Seeking Funding
  • Matt Ackerson - Interview - Scrimple.com
  • 12/5/2007
  • Matt Ackerson
  • 1 min. 31 sec.
Video 9 of 16 Matt Ackerson Discusses Next Stage of Scrimple.com's Funding
  • Matt Ackerson - Interview - Scrimple.com
  • 12/5/2007
  • Matt Ackerson
  • 1 min. 30 sec.
Video 10 of 16 Matt Ackerson Discusses Importance of Perseverance and Having The Right People On Board
  • Matt Ackerson - Interview - Scrimple.com
  • 12/5/2007
  • Matt Ackerson
  • 2 min. 12 sec.
Video 11 of 16 Matt Ackerson States Business Is All About People
  • Matt Ackerson - Interview - Scrimple.com
  • 12/5/2007
  • Matt Ackerson
  • 2 min. 27 sec.
Video 12 of 16 Matt Ackerson States Entrepreneurs Need Passion, Persistence and Patience
  • Matt Ackerson - Interview - Scrimple.com
  • 12/5/2007
  • Matt Ackerson
  • 2 min. 5 sec.
Video 13 of 16 Matt Ackerson Discusses Balancing Startup With Academics
  • Matt Ackerson - Interview - Scrimple.com
  • 12/5/2007
  • Matt Ackerson
  • 1 min. 48 sec.
Video 14 of 16 Matt Ackerson States Advantage of Being a Young Entrepreneur Is That You Don't Have Other Obligations
  • Matt Ackerson - Interview - Scrimple.com
  • 12/5/2007
  • Matt Ackerson
  • 1 min. 24 sec.
Video 15 of 16 Matt Ackerson Discusses How He Built His Network
  • Matt Ackerson - Interview - Scrimple.com
  • 12/5/2007
  • Matt Ackerson
  • 1 min. 29 sec.
Video 16 of 16 Matt Ackerson States Entrepreneurs Put Their Heart and Soul Into The Business
  • Matt Ackerson - Interview - Scrimple.com
  • 12/5/2007
  • Matt Ackerson
  • 3 min. 1 sec.

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