Norb Mayrhofer is the Vice President of Procter & Gamble Professional. He began his career at P&G after graduation from college. His first role in the company was as a sales representative selling bar soap to supermarkets. Over the past 29 years of his career at P&G, he has had 18 different jobs in every P&G division with the exception of healthcare.
Norb Mayrhofer received his undergraduate degree in business from Geneseo State. He and his wife have five children.
Your choice is, for the sake of this argument, I am going to go after the 45-year-old consumer and that's it, just 45. If you are 44, I don't want you. If you are 46, I don't want you, just 45 or 92. Those are the two options. Usually, it is not quite that stark, but more often than not when you...(Full transcript available to logged in subscribers.).
Register & Subscribe
Login
Norb Mayrhofer States The Narrower Definition One Makes For A Target Customer, The More Helpful
Norb Mayrhofer States Importance of Finding Out If Anyone In Industry Is Targeting Customer Well And Learning From Them
Norb Mayrhofer Discusses Difference Between Controlling Costs and Optimizing Resources
