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Hamdi Ulukaya Discusses Decision To Launch Chobani

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Total Case Duration :

  • Date Added : 11/7/2014
  • Clip Duration : 1 min. 47 sec.

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Hamdi Ulukaya

  • CEO, Chobani
  • male
  • 1972 (Age: 48 years old)
  • Hamdi Ulukaya - Lecture - Chobani
  • Video 1 of 8 in this Case
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Biography

Hamdi Ulukaya is a Turkish American entrepreneur and businessman. He is the founder and CEO of Chobani, the number one-selling Greek yogurt brand in the U.S.

Originating from a Kurdish dairy-farming family in a small village in Turkey, Ulukaya came to the U.S. in 1994 to study English and took a few business courses as well. He started a modest feta-cheese factory in 2002 on the advice of his father, but his real success came from taking a major risk: purchasing a large defunct yogurt factory in upstate New York in 2005. With no prior experience in the yogurt business, he created a yogurt empire, Chobani, that went from zero to over $1 billion in annual sales in less than five years, becoming the leading yogurt brand in the U.S. by 2011. Ernst & Young named Ulukaya the World Entrepreneur of the Year in 2013.

Well, I didn't know until, you know, I saw an ad. It said yogurt plant for sale. My attitude to that ad is I throw it and then 30 minutes later I picked it up. It was the best garbage story ever! And I picked it back and then I called the number and I went there.So I look back and I say, had I ...(Full transcript available to logged in subscribers.).

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Hamdi Ulukaya videos

Video 1 of 8 Hamdi Ulukaya Shares Thoughts on Being An Entrepreneur
  • Hamdi Ulukaya - Lecture - Chobani
  • 11/7/2014
  • Hamdi Ulukaya
  • 2 min. 59 sec.
Video 2 of 8 Hamdi Ulukaya Discusses Entrepreneurial Journey Being About Experience and Environment
  • Hamdi Ulukaya - Lecture - Chobani
  • 11/7/2014
  • Hamdi Ulukaya
  • 5 min. 7 sec.
Video 3 of 8 Hamdi Ulukaya Discusses Approach To Money
  • Hamdi Ulukaya - Lecture - Chobani
  • 11/7/2014
  • Hamdi Ulukaya
  • 3 min. 29 sec.
Video 4 of 8 Hamdi Ulukaya Shares Story Of Chobani and Company Growth
  • Hamdi Ulukaya - Lecture - Chobani
  • 11/7/2014
  • Hamdi Ulukaya
  • 4 min. 25 sec.
Video 5 of 8 Hamdi Ulukaya Discusses Becoming Confident In Role
  • Hamdi Ulukaya - Lecture - Chobani
  • 11/7/2014
  • Hamdi Ulukaya
  • 0 min. 53 sec.
Video 6 of 8 Hamdi Ulukaya Discusses Decision To Launch Chobani
  • Hamdi Ulukaya - Lecture - Chobani
  • 11/7/2014
  • Hamdi Ulukaya
  • 1 min. 47 sec.
Video 7 of 8 Hamdi Ulukaya Discusses Challenge In Creating Natural Product
  • Hamdi Ulukaya - Lecture - Chobani
  • 11/7/2014
  • Hamdi Ulukaya
  • 2 min. 25 sec.
Video 8 of 8 Hamdi Ulukaya Discusses Role As Entrepreneur
  • Hamdi Ulukaya - Lecture - Chobani
  • 11/7/2014
  • Hamdi Ulukaya
  • 2 min. 1 sec.

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