Subha Barry is Managing Director of Multicultural and Diversified Business Development for Merrill Lynch & Co., Inc. In this role, she is responsible for developing a multicultural business platform to increase Merrill Lynch's presence among diverse markets through creative and innovative sales and marketing strategies aimed at diverse communities. Barry joined Merrill Lynch in 1989 and spent 13 years in the US Private Client Group as a Financial Advisor and Branch Manager. In 2001, she created the Multicultural and Diversified Business Development group to help establish Merrill Lynch as the preeminent wealth management firm among diverse and multicultural markets. She was appointed to her current role in 2005. Subha Barry holds a Bachelor of Accounting from Bombay University, India, a Master of Business and Public Management and a Master of Accounting from Rice University, Houston, Texas.
In choosing goals, again as I said, I started out by choosing financial goals, you know, I wanted to make a lot of money and it was interesting because you know in terms of my background, I come from a fairly affluent family in India, never having wanted for anything. In fact the first time I washe...(Full transcript available to logged in subscribers.).
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