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Linda Mason Discusses Finding Investors and Creating a High Quality Brand

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Total Case Duration :

  • Date Added : 10-01-00
  • Clip Duration : 1 min. 33 sec.

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Linda Mason

  • Chairman, Bright Horizons
  • female
  • Caucasian
  • 1956 (Age: 61 years old)
  • Linda Mason - Interview - Bright Horizons
  • Video 1 of 28 in this Case
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Biography

Linda Mason is the Chairman and Co-Founder of Bright Horizons. Bright Horizons provides high quality childcare at the work site as a benefit for employees. She founded the company in 1986 with her husband, Roger Brown, and a small team of committed parents in Cambridge, MA. Prior to founding Bright Horizons, Linda Mason managed large-scale relief operations overseas. She served as co-director of Save the Children's emergency program in Sudan, serving 400,000 famine and war victims, and directed a large feeding program for children in Cambodian refugee camps along the Thai border. She is a graduate of the Yale School of Management, Cornell University and the Sorbonne University in Paris, France.

There was not a disconnect for investors about investing in education, because actually, education is not, at least in early childhood field, it's not primarily not-for-profit. Half the childcare centers are private and half are non-profit or public. Investors, it actually was very easy for them t...(Full transcript available to logged in subscribers.).

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Linda Mason videos

Video 1 of 28 Linda Mason States Market Research and Desire to Make Societal Impact Gave Direction to Startup
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 1 min. 40 sec.
Video 2 of 28 Linda Mason Discusses Corporate Culture and Maintenance of Culture through Company Growth
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 1 min. 43 sec.
Video 3 of 28 Linda Mason Discusses Personal Attitude Towards Risk
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 1 min. 17 sec.
Video 4 of 28 Linda Mason Discusses Changing Professional Role As Company Has Matured
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 1 min. 50 sec.
Video 5 of 28 Linda Mason Discusses Strategy Shift In Response to Early Challenges
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 1 min. 40 sec.
Video 6 of 28 Linda Mason Finds Biggest Surprise is Continued Personal Involvement with Company After 14 Years
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 0 min. 33 sec.
Video 7 of 28 Linda Mason Discusses Personal Background in Both Consulting and Running Refugee Programs in Africa
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 1 min. 47 sec.
Video 8 of 28 Linda Mason Discusses Hitting a Brick Wall Early in the Startup Phase
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 1 min. 0 sec.
Video 9 of 28 Linda Mason Discusses Importance of a Business Plan
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 0 min. 41 sec.
Video 10 of 28 Linda Mason Defines Being an Entrepreneur
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 0 min. 28 sec.
Video 11 of 28 Linda Mason Discusses International Expansion of Company
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 1 min. 22 sec.
Video 12 of 28 Linda Mason Discusses Bright Horizons' Rapid Growth and Geographic Strategy
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 1 min. 31 sec.
Video 13 of 28 Linda Mason Discusses Balance of Entrepreneurship and Family
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 1 min. 42 sec.
Video 14 of 28 Linda Mason Discusses Entrepreneurial Experiences with Save the Children
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 1 min. 0 sec.
Video 15 of 28 Linda Mason States Young Professionals Should Follow Heart and Passions
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 0 min. 42 sec.
Video 16 of 28 Linda Mason Discusses Importance of Mission Statement Being Central to Company
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 1 min. 47 sec.
Video 17 of 28 Linda Mason Discusses Finding Investors and Creating a High Quality Brand
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 1 min. 33 sec.
Video 18 of 28 Linda Mason Discusses Instilling Value in Employees
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 1 min. 33 sec.
Video 19 of 28 Linda Mason Discusses Expansion of the Business and Growth Abroad
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 2 min. 15 sec.
Video 20 of 28 Linda Mason Sees Parents As Most Influential Mentors
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 1 min. 42 sec.
Video 21 of 28 Linda Mason Discusses Bright Horizons' Continual Planning Process
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 1 min. 1 sec.
Video 22 of 28 Linda Mason States Startup Raised Capital Quickly Through VC Firm
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 0 min. 33 sec.
Video 23 of 28 Linda Mason Discusses Going Public and Retaining Operational Control
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 2 min. 9 sec.
Video 24 of 28 Linda Mason Addresses Thoughts on Risk When Creating Company
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 1 min. 5 sec.
Video 25 of 28 Linda Mason Shares Thoughts on Not Following A Linear Path in Life
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 0 min. 25 sec.
Video 26 of 28 Linda Mason Discusses Dealing with Employees
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 1 min. 15 sec.
Video 27 of 28 Linda Mason Shares Thoughts on Working With Spouse
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 0 min. 59 sec.
Video 28 of 28 Linda Mason Discusses High and Low Points of Starting and Growing a Business
  • Linda Mason - Interview - Bright Horizons
  • 10-01-00
  • Linda Mason
  • 1 min. 17 sec.

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  • 10-01-00
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