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Leslie Ackerman States Importance of Outlining Your Target Market

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Total Case Duration :

  • Date Added : 4/22/2006
  • Clip Duration : 1 min. 59 sec.

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Leslie Ackerman

  • Business Educator and Director, Alternatives Federal Credit Union
  • female
  • Caucasian
  • 1969 (Age: 50 years old)
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • Video 1 of 31 in this Case
  • View All Available Videos

Biography

Leslie Ackerman is a Business Educator at the Alternatives Federal Credit Union based in Ithaca, New York. The is the director of "Business CENTS" which is a small business development program offering a "how to" business training course, seminars, one-on-one business counseling and marketing support for people interested in starting or expanding a business.

If I was starting a salon, a hair salon and spa for example, I'm gonna do manicures, pedicures, facials, massage, hair, who probably wants my product. Women, yeah. What kind of women? Certain people with money. A certain age bracket, someone said something about with certain amount of money, yeah....(Full transcript available to logged in subscribers.).

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Leslie Ackerman videos

Video 1 of 31 Leslie Ackerman Provides Background To Business CENTS Program
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 1 min. 23 sec.
Video 2 of 31 Leslie Ackerman Provides Introduction To Lecture
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 0 min. 41 sec.
Video 3 of 31 Leslie Ackerman States Importance of Doing Planning Before Venturing Into Self Employment
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 0 min. 30 sec.
Video 4 of 31 Leslie Ackerman States Importance of Understanding Startup Costs of Creating A Business
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 0 min. 36 sec.
Video 5 of 31 Leslie Ackerman Discusses Importance of Understanding Finance, Marketing and Management
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 1 min. 46 sec.
Video 6 of 31 Leslie Ackerman States Small Business Owners Need To Understand All Aspects of Business Beofre Starting Company
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 1 min. 7 sec.
Video 7 of 31 Leslie Ackerman States Importance of Creating a Business Plan
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 1 min. 7 sec.
Video 8 of 31 Leslie Ackerman States Importance of Clarifyig Your Business Idea
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 2 min. 3 sec.
Video 9 of 31 Leslie Ackerman States Often Times Entrepreneurs Have 10 To 20 Ideas Therefore They Must Consolidate and Clarify One Idea
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 1 min. 5 sec.
Video 10 of 31 Leslie Ackerman States Importance of Managing aRealistic Number of Projects
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 0 min. 37 sec.
Video 11 of 31 Leslie Ackerman States Need To Convey Your Business Idea In Simplistic Way
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 1 min. 12 sec.
Video 12 of 31 Leslie Ackerman States Importance of Outlining Your Target Market
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 1 min. 59 sec.
Video 13 of 31 Leslie Ackerman States Importance of Determining Your Business Location
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 1 min. 18 sec.
Video 14 of 31 Leslie Ackerman States Need To Develop Timeline To Get Tasks Accomplished
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 1 min. 28 sec.
Video 15 of 31 Leslie Ackerman Discusses Challenge Of Calculating Finances Needed To Get Startup Going
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 0 min. 45 sec.
Video 16 of 31 Leslie Ackerman Shares Examples of How To Create A Budget
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 2 min. 28 sec.
Video 17 of 31 Leslie Ackerman States Personal Credit History Is Important When Starting A Business
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 2 min. 40 sec.
Video 18 of 31 Leslie Ackerman States Importance of Creating a List of Startup Costs
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 2 min. 7 sec.
Video 19 of 31 Leslie Ackerman States Reality That There Is No Free Money
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 1 min. 9 sec.
Video 20 of 31 Leslie Ackerman States Cash Flow Is Essential To Keep The Business Operational
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 1 min. 58 sec.
Video 21 of 31 Leslie Ackerman States Importance of Understanding Cash Flow On An Annual Basis
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 1 min. 44 sec.
Video 22 of 31 Leslie Ackerman Discusses Fixed Costs
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/06
  • Leslie Ackerman
  • 0 min. 56 sec.
Video 23 of 31 Leslie Ackerman States Importance of Keeping Accurate Financial Records
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 1 min. 15 sec.
Video 24 of 31 Leslie Ackerman States Bookkeeping Software Can Enable You To Handle Your Own Records
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 0 min. 39 sec.
Video 25 of 31 Leslie Ackerman Discusses Impact of Taxes
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 1 min. 16 sec.
Video 26 of 31 Leslie Ackerman States Importance of Doing Financial Analysis With An Open Mind
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 0 min. 30 sec.
Video 27 of 31 Leslie Ackerman States Importance of Having an Open Mind And Asking Yourself The Challenging Questions
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 0 min. 53 sec.
Video 28 of 31 Leslie Ackerman States Biggest Mistake Made Is Usually Overestimating Positive Cash Flow Projections
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 1 min. 22 sec.
Video 29 of 31 Leslie Ackerman States Marketing Takes Time and Creative Effort
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 0 min. 36 sec.
Video 30 of 31 Leslie Ackerman Discusses Impact of Self-Employement Tax
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 0 min. 31 sec.
Video 31 of 31 Leslie Ackerman States Importance of Talking To People IN Your Industry
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 1 min. 3 sec.

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Leslie Ackerman States Importance of Outlining Your Target Market
  • Leslie Ackerman - Lecture - Alternatives Federal Credit Union
  • 4/22/2006
  • Leslie Ackerman
  • 1 min. 59 sec.
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