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James Jorasch Discusses Concept Behind Priceline.com

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Total Case Duration :

  • Date Added : 8/16/2000
  • Clip Duration : 2 min. 22 sec.

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James Jorasch

  • VP of Research and Development, Walker Digital
  • male
  • Caucasian
  • 1965 (Age: 59 years old)
  • James Jorasch - Lecture - Technology, Priceline.com and Walker Digital
  • Video 1 of 22 in this Case
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Biography

James Jorasch currently heads up the R&D department of Walker Digital, the think tank which launched Priceline.com. Walker Digital, LLC invents business systems which solve problems. Founded in 1994 by Jay S. Walker, Walker Digital's inventors have been granted over 200 U.S. and International Patents for unique business systems. The invention teams, lead by Mr. Walker, currently have a portfolio of more than 500 business solutions. Walker Digital is best known for its role as the invention laboratory that created priceline.com, which was subsequently launched by Mr. Walker in 1998. James Jorasch is a graduate of Cornell University.

I think Priceline.com of course is another idea that shows how we would think. Priceline.com we didn't think about, gee we want to create this big web site and sell airline tickets. We didn't do that at all. We said, what are the problems that the airline industry experiences. You know, here...(Full transcript available to logged in subscribers.).

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James Jorasch videos

Video 1 of 22 James Jorasch Discusses Incremental Costs, Consumer-Driven Pricing, Pharmaceutical Industry and Priceline
  • James Jorasch - Lecture - Technology, Priceline.com and Walker Digital
  • 8/26/2000
  • James Jorasch
  • 2 min. 56 sec.
Video 2 of 22 James Jorasch States Businesses Don't Always Act Rationally As It Relates to Innovation
  • James Jorasch - Lecture - Technology, Priceline.com and Walker Digital
  • 8/26/2000
  • James Jorasch
  • 1 min. 34 sec.
Video 3 of 22 James Jorasch Discusses Expert Based Commerce on the Internet
  • James Jorasch - Lecture - Technology, Priceline.com and Walker Digital
  • 8/26/2000
  • James Jorasch
  • 1 min. 32 sec.
Video 4 of 22 James Jorasch Explains Walker Digital Understands Needs Before Designing New Products
  • James Jorasch - Lecture - Technology, Priceline.com and Walker Digital
  • 8/26/2000
  • James Jorasch
  • 0 min. 36 sec.
Video 5 of 22 James Jorasch Discusses Priceline and the Insurance Industry
  • James Jorasch - Lecture - Technology, Priceline.com and Walker Digital
  • 8/26/2000
  • James Jorasch
  • 0 min. 48 sec.
Video 6 of 22 James Jorasch Discusses Misconception that Inventing is Fun
  • James Jorasch - Lecture - Technology, Priceline.com and Walker Digital
  • 8/26/2000
  • James Jorasch
  • 1 min. 54 sec.
Video 7 of 22 James Jorasch Entertains Question About Priceline Entering College Tuition Market
  • James Jorasch - Lecture - Technology, Priceline.com and Walker Digital
  • 8/26/2000
  • James Jorasch
  • 1 min. 18 sec.
Video 8 of 22 James Jorasch Shares Thoughts on Privacy as a Consumer
  • James Jorasch - Lecture - Technology, Priceline.com and Walker Digital
  • 8/26/2000
  • James Jorasch
  • 1 min. 12 sec.
Video 9 of 22 James Jorasch Discusses Misconception that Americans Don't Have Spare Time
  • James Jorasch - Lecture - Technology, Priceline.com and Walker Digital
  • 8/26/2000
  • James Jorasch
  • 1 min. 8 sec.
Video 10 of 22 James Jorasch Discusses Privacy Issues Related to Technology
  • James Jorasch - Lecture - Technology, Priceline.com and Walker Digital
  • 8/26/2000
  • James Jorasch
  • 0 min. 56 sec.
Video 11 of 22 James Jorasch Entertains Question About Priceline Entering Business to Government Sales
  • James Jorasch - Lecture - Technology, Priceline.com and Walker Digital
  • 8/26/2000
  • James Jorasch
  • 1 min. 13 sec.
Video 12 of 22 James Jorasch Shares Misconception that Ideas Are Valuable
  • James Jorasch - Lecture - Technology, Priceline.com and Walker Digital
  • 8/26/2000
  • James Jorasch
  • 1 min. 37 sec.
Video 13 of 22 James Jorasch Describes Structure of Walker Digital - Invention, Legal and Commercialization
  • James Jorasch - Lecture - Technology, Priceline.com and Walker Digital
  • 8/26/2000
  • James Jorasch
  • 2 min. 21 sec.
Video 14 of 22 James Jorasch Discusses Walker Digital's Concept of Innovation
  • James Jorasch - Lecture - Technology, Priceline.com and Walker Digital
  • 8/26/2000
  • James Jorasch
  • 1 min. 53 sec.
Video 15 of 22 James Jorasch Discusses Concept Behind Priceline.com
  • James Jorasch - Lecture - Technology, Priceline.com and Walker Digital
  • 8/26/2000
  • James Jorasch
  • 2 min. 22 sec.
Video 16 of 22 James Jorasch Discusses Traditional Pattern of Creating a New Product Before Going to the Marketplace
  • James Jorasch - Lecture - Technology, Priceline.com and Walker Digital
  • 8/26/2000
  • James Jorasch
  • 1 min. 36 sec.
Video 17 of 22 James Jorasch Discusses Recruiting Strategy at Walker Digital
  • James Jorasch - Lecture - Technology, Priceline.com and Walker Digital
  • 8/26/2000
  • James Jorasch
  • 2 min. 9 sec.
Video 18 of 22 James Jorasch Shares Example of Solving a Consumer Problem in a Business Transaction
  • James Jorasch - Lecture - Technology, Priceline.com and Walker Digital
  • 8/26/2000
  • James Jorasch
  • 3 min. 8 sec.
Video 19 of 22 James Jorasch Discusses Thoughts on Product Innovation
  • James Jorasch - Lecture - Technology, Priceline.com and Walker Digital
  • 8/26/2000
  • James Jorasch
  • 1 min. 56 sec.
Video 20 of 22 James Jorasch Discusses Market Differentiation Nationally Versus Internationally
  • James Jorasch - Lecture - Technology, Priceline.com and Walker Digital
  • 8/26/2000
  • James Jorasch
  • 1 min. 11 sec.
Video 21 of 22 James Jorasch Discusses How Thinking Happens at Walker Digital
  • James Jorasch - Lecture - Technology, Priceline.com and Walker Digital
  • 8/26/2000
  • James Jorasch
  • 2 min. 58 sec.
Video 22 of 22 James Jorasch Discusses Importance of Understanding People to Become a Brilliant Inventor
  • James Jorasch - Lecture - Technology, Priceline.com and Walker Digital
  • 8/26/2000
  • James Jorasch
  • 1 min. 10 sec.