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Greg Woodworth Discusses Entry Into The Cookie Business

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  • Date Added : 6/17/2011
  • Clip Duration : 2 min. 0 sec.

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Gregory Woodworth

  • Founder, Stony Brook WholeHeartedFoods
  • male
  • Caucasian
  • 1972 (Age: 52 years old)
  • Gregory Woodworth - Interview - Stony Brook Wholehearted Foods
  • Video 1 of 25 in this Case
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Biography

Greg Woodworth is founder and Vice President of Stony Brook Whole Hearted Foods, a company that produces and distributes culinary oil based on squash seed varietals. The squash oils are produced by cold-expeller pressing resulting in a unique, regional oil sold to the retail gourmet and natural food shop market. Founded in 2008, the company is located in Geneva, New York at the Cornell Agriculture and Food Technology Park.

Prior to starting Stony Brook, Woodworth has been involved in all aspects of food service management for more than 20 years. He obtained his Bachelor of Science in Food and Beverage Management from Cornell University at the Hotel School and an MBA from Bentley College.

I started Stony Brook Cookie Company in Boston after I received my MBA. That came about because, at the time, this was immediately after 9/11, and as everybody knows, the job market was incredibly soft. There were MBA graduates coming out of Harvard that were looking for server positions at a loca...(Full transcript available to logged in subscribers.).

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Gregory Woodworth videos

Video 1 of 25 Greg Woodworth Discusses Hospitality Background
  • Gregory Woodworth - Interview - Stony Brook Wholehearted Foods
  • 6/17/2011
  • Gregory Woodworth
  • 3 min. 38 sec.
Video 2 of 25 Greg Woodworth Discusses Staying And Doing Business In Upstate NY
  • Gregory Woodworth - Interview - Stony Brook Wholehearted Foods
  • 6/17/2011
  • Gregory Woodworth
  • 1 min. 8 sec.
Video 3 of 25 Greg Woodworth Shares Thoughts on Being Entrepreneurial
  • Gregory Woodworth - Interview - Stony Brook Wholehearted Foods
  • 6/17/2011
  • Gregory Woodworth
  • 1 min. 21 sec.
Video 4 of 25 Greg Woodworth Shares Challenges In Family Business
  • Gregory Woodworth - Interview - Stony Brook Wholehearted Foods
  • 6/17/2011
  • Gregory Woodworth
  • 1 min. 29 sec.
Video 5 of 25 Greg Woodworth Discusses Entry Into The Cookie Business
  • Gregory Woodworth - Interview - Stony Brook Wholehearted Foods
  • 6/17/2011
  • Gregory Woodworth
  • 2 min. 0 sec.
Video 6 of 25 Greg Woodworth Discusses Moving To Upstate New York
  • Gregory Woodworth - Interview - Stony Brook Wholehearted Foods
  • 6/17/2011
  • Gregory Woodworth
  • 2 min. 4 sec.
Video 7 of 25 Greg Woodworth Discusses Opportunities In Rural Areas Exist
  • Gregory Woodworth - Interview - Stony Brook Wholehearted Foods
  • 6/17/2011
  • Gregory Woodworth
  • 1 min. 28 sec.
Video 8 of 25 Greg Woodworth Shares Story Of Squash Oil
  • Gregory Woodworth - Interview - Stony Brook Wholehearted Foods
  • 6/17/2011
  • Gregory Woodworth
  • 6 min. 21 sec.
Video 9 of 25 Greg Woodworth Shares Story From First Pitch of New Squash Oil Product
  • Gregory Woodworth - Interview - Stony Brook Wholehearted Foods
  • 6/17/2011
  • Gregory Woodworth
  • 3 min. 35 sec.
Video 10 of 25 Greg Woodworth States Decision To Phase Out Cookies Was Difficult
  • Gregory Woodworth - Interview - Stony Brook Wholehearted Foods
  • 6/17/2011
  • Gregory Woodworth
  • 1 min. 12 sec.
Video 11 of 25 Greg Woodworth Discusses Challenges In Scaling Effort
  • Gregory Woodworth - Interview - Stony Brook Wholehearted Foods
  • 6/17/2011
  • Gregory Woodworth
  • 2 min. 37 sec.
Video 12 of 25 Greg Woodworth Discusses Challenges Of Maintaining Product Consistency
  • Gregory Woodworth - Interview - Stony Brook Wholehearted Foods
  • 6/17/2011
  • Gregory Woodworth
  • 2 min. 9 sec.
Video 13 of 25 Greg Woodworth Discusses Financing A Small Company
  • Gregory Woodworth - Interview - Stony Brook Wholehearted Foods
  • 6/17/2011
  • Gregory Woodworth
  • 3 min. 39 sec.
Video 14 of 25 Greg Woodworth Discusses Cornell Agricultural Park
  • Gregory Woodworth - Interview - Stony Brook Wholehearted Foods
  • 6/17/2011
  • Gregory Woodworth
  • 1 min. 44 sec.
Video 15 of 25 Greg Woodworth Shares Advice For Food Innovators
  • Gregory Woodworth - Interview - Stony Brook Wholehearted Foods
  • 6/17/2011
  • Gregory Woodworth
  • 1 min. 23 sec.
Video 16 of 25 Greg Woodworth Discusses Benefit Of Expertise At Cornell Agricultural Park
  • Gregory Woodworth - Interview - Stony Brook Wholehearted Foods
  • 6/17/2011
  • Gregory Woodworth
  • 2 min. 14 sec.
Video 17 of 25 Greg Woodworth Discusses Incubator Facility Synergy
  • Gregory Woodworth - Interview - Stony Brook Wholehearted Foods
  • 6/17/2011
  • Gregory Woodworth
  • 2 min. 42 sec.
Video 18 of 25 Greg Woodworth Discusses Community Involvement
  • Gregory Woodworth - Interview - Stony Brook Wholehearted Foods
  • 6/17/2011
  • Gregory Woodworth
  • 1 min. 13 sec.
Video 19 of 25 Greg Woodworth Explains Customer Segments at Stony Brook Wholehearted Foods
  • Gregory Woodworth - Interview - Stony Brook Wholehearted Foods
  • 6/17/2011
  • Gregory Woodworth
  • 1 min. 44 sec.
Video 20 of 25 Greg Woodworth Shares Value Proposition Of Stony Brook Wholehearted Foods
  • Gregory Woodworth - Interview - Stony Brook Wholehearted Foods
  • 6/17/2011
  • Gregory Woodworth
  • 1 min. 38 sec.
Video 21 of 25 Greg Woodworth Discusses Competitive Landscape In Artisan Products
  • Gregory Woodworth - Interview - Stony Brook Wholehearted Foods
  • 6/17/2011
  • Gregory Woodworth
  • 1 min. 51 sec.
Video 22 of 25 Greg Woodworth Discusses Pricing Decisions For Food Products
  • Gregory Woodworth - Interview - Stony Brook Wholehearted Foods
  • 6/17/2011
  • Gregory Woodworth
  • 2 min. 14 sec.
Video 23 of 25 Greg Woodworth States Managing Expenses Is Very Important For Small Businesses
  • Gregory Woodworth - Interview - Stony Brook Wholehearted Foods
  • 6/17/2011
  • Gregory Woodworth
  • 2 min. 14 sec.
Video 24 of 25 Greg Woodworth Shares Hopefulness For The Future Of Food Products from the Region
  • Gregory Woodworth - Interview - Stony Brook Wholehearted Foods
  • 6/17/2011
  • Gregory Woodworth
  • 1 min. 45 sec.
Video 25 of 25 Greg Woodworth Shares Anecdote About Being Featured In The New York Times
  • Gregory Woodworth - Interview - Stony Brook Wholehearted Foods
  • 6/17/2011
  • Gregory Woodworth
  • 3 min. 45 sec.