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Helen Johnson-Leipold Discusses Initial Startup Of SC Johnson And Failure of First Three Businesses

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Total Case Duration :

  • Date Added : 3/30/2006
  • Clip Duration : 1 min. 33 sec.

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Helen Johnson-Leipold

  • Chairman and CEO, SC Johnson
  • female
  • Caucasian
  • 1956 (Age: 68 years old)
  • Helen Johnson-Leipold - Lecture - SC Johnson
  • Video 1 of 15 in this Case
  • View All Available Videos

Biography

Helen Johnson-Leipold joined SC Johnson in September 1985 in the product management area and served in a variety of sales and marketing positions of increasing responsibility before being named Vice President - Consumer Marketing Services, Worldwide in 1992. She moved to Johnson Outdoors, a leading global outdoor recreation products company, as Executive Vice President of North American businesses in 1995. She returned briefly to SC Johnson in 1997 as Vice President, Personal & Home Care Products.

In March 1999, Johnson-Leipold was elected Chairman and CEO of Johnson Outdoors Inc., and in July 2004, was also elected Chairman, Johnson Financial Group, the $3.2 billion dollar global financial services company founded by her father, Sam Johnson. She leads both of these family companies from their worldwide headquarters in The Johnson Building, designed by "green architecture" pioneer William McDonough.

Prior to coming to SC Johnson, she began her career at Foote, Cone & Belding in Chicago in 1979, directing the advertising for some of America's leading consumer packaged goods companies, including Kraft and Beatrice Foods.

Helen Johnson-Leipold is a graduate of Cornell University.

First though I'm going to tell you about the first Samuel Curtis Johnson and he was known as the grand old man of Racine, Wisconsin and he started four different businesses during his life, the first three failed and then he started Johnson Wax at age 53. Well actually he started... it was a ... not...(Full transcript available to logged in subscribers.).

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Helen Johnson-Leipold videos

Video 1 of 15 Helen Johnson-Leipold Discusses Initial Startup Of SC Johnson And Failure of First Three Businesses
  • Helen Johnson-Leipold - Lecture - SC Johnson
  • 3/30/2006
  • Helen Johnson-Leipold
  • 1 min. 33 sec.
Video 2 of 15 Helen Johnson-Leipold Outlines Four Different Companies Under SC Johnson Umbrella
  • Helen Johnson-Leipold - Lecture - SC Johnson
  • 3/30/2006
  • Helen Johnson-Leipold
  • 1 min. 23 sec.
Video 3 of 15 Helen Johnson-Leipold Discusses Creation of Johnson Outdoors
  • Helen Johnson-Leipold - Lecture - SC Johnson
  • 3/30/2006
  • Helen Johnson-Leipold
  • 0 min. 55 sec.
Video 4 of 15 Helen Johnson-Leipold Discusses Challenging Personalities Of Some Inventor-Entrepreneurs
  • Helen Johnson-Leipold - Lecture - SC Johnson
  • 3/30/2006
  • Helen Johnson-Leipold
  • 2 min. 24 sec.
Video 5 of 15 Helen Johnson-Leipold Shares Inventions That Came From Some Wacky Entrepreneurs That Johnson Outdoors Have Partnered With
  • Helen Johnson-Leipold - Lecture - SC Johnson
  • 3/30/2006
  • Helen Johnson-Leipold
  • 1 min. 13 sec.
Video 6 of 15 Helen Johnson-Leipold States Importance of Building An Entrepreneurial Culture
  • Helen Johnson-Leipold - Lecture - SC Johnson
  • 3/30/2006
  • Helen Johnson-Leipold
  • 0 min. 46 sec.
Video 7 of 15 Helen Johnson-Leipold Discusses Acquisition of Old Town Canoes
  • Helen Johnson-Leipold - Lecture - SC Johnson
  • 3/30/2006
  • Helen Johnson-Leipold
  • 4 min. 38 sec.
Video 8 of 15 Helen Johnson-Leipold States A Great Company Must Harness Everyone's Ideas
  • Helen Johnson-Leipold - Lecture - SC Johnson
  • 3/30/2006
  • Helen Johnson-Leipold
  • 2 min. 34 sec.
Video 9 of 15 Helen Johnson-Leipold Discusses Entering Banking Business
  • Helen Johnson-Leipold - Lecture - SC Johnson
  • 3/30/2006
  • Helen Johnson-Leipold
  • 3 min. 25 sec.
Video 10 of 15 Helen Johnson-Leipold Discusses Culture of Innovation At SC Johnson
  • Helen Johnson-Leipold - Lecture - SC Johnson
  • 3/30/2006
  • Helen Johnson-Leipold
  • 1 min. 7 sec.
Video 11 of 15 Helen Johnson-Leipold States All Entrepreneurs Will Be Called Crazy At Least Once In Their Lives
  • Helen Johnson-Leipold - Lecture - SC Johnson
  • 3/30/2006
  • Helen Johnson-Leipold
  • 0 min. 51 sec.
Video 12 of 15 Helen Johnson-Leipold States Importance of Doing Something Every Day That Has Lasting Value
  • Helen Johnson-Leipold - Lecture - SC Johnson
  • 3/30/2006
  • Helen Johnson-Leipold
  • 0 min. 32 sec.
Video 13 of 15 Helen Johnson-Leipold States Bank Endeavor Is Now Largest Family Owned Bank In Wisconsin And Brought Value To Community
  • Helen Johnson-Leipold - Lecture - SC Johnson
  • 3/30/2006
  • Helen Johnson-Leipold
  • 1 min. 8 sec.
Video 14 of 15 Helen Johnson-Leipold States Importance of Making A Difference With Your Life
  • Helen Johnson-Leipold - Lecture - SC Johnson
  • 3/30/2006
  • Helen Johnson-Leipold
  • 1 min. 46 sec.
Video 15 of 15 Helen Johnson-Leipold Shares Thoughts on Family Involvement In SC Johnson Business
  • Helen Johnson-Leipold - Lecture - SC Johnson
  • 3/30/2006
  • Helen Johnson-Leipold
  • 3 min. 31 sec.

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  • Helen Johnson-Leipold - Lecture - SC Johnson
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