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Niel Golightly States Sustainability Needs To Be Mainstream and Part of All Business Cases

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Total Case Duration :

  • Date Added : 3/31/2006
  • Clip Duration : 0 min. 57 sec.

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Niel Golightly

  • Director of Sustainable Business Strategies, Ford Motor Company
  • male
  • Caucasian
  • 1958 (Age: 61 years old)
  • Niel Golightly - Panel - Ford Motor Systems and Sustainable Innovation
  • Video 1 of 9 in this Case
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Biography

Niel Golightly is the Director or Sustainable Business Strategies for Ford Motor Company. He was appointed to the position in September, 2004. In this role, he is responsible for promoting and coordinating environmental and social product, marketing, policy and communication strategies for the company.

Prior to this appointment, Golightly was Vice President of Communications and Public Affairs for Ford of Europe and oversaw communications and Public Affairs matters in more than 40 European countries. He was appointed to the position in December 2001.

Golightly joined Ford Motor Company in 1994 and has held a number of Ford public affairs positions in Export Operations, with International Public Affairs and Visteon, and with the Chairman's Office.

Niel Golightly received a BA in liberal arts from Cornell University and also studied briefly at the University of Konstanz in Germany. He also served 13 years on active duty with the U.S. Navy.

In our case, the fact that Bill Ford is so passionate about this subject really gives me license to operate. I can go knock on doors and talk to people inside the company and even those that are skeptical about this agenda sort of have to address it because they know that is important to Bill, as n...(Full transcript available to logged in subscribers.).

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Niel Golightly videos

Video 1 of 9 Niel Golightly Discusses Academic and Professional Background and Issues Facing Ford Motor Company
  • Niel Golightly - Panel - Ford Motor Systems and Sustainable Innovation
  • 3/31/2006
  • Niel Golightly
  • 0 min. 48 sec.
Video 2 of 9 Niel Golightly Discusses Current Challenges Facing The Automotive Industry
  • Niel Golightly - Panel - Ford Motor Systems and Sustainable Innovation
  • 3/31/2006
  • Niel Golightly
  • 2 min. 55 sec.
Video 3 of 9 Niel Golightly Shares Thoughts On How To Look At Future Mobility With Innovative Mindset
  • Niel Golightly - Panel - Ford Motor Systems and Sustainable Innovation
  • 3/31/2006
  • Niel Golightly
  • 2 min. 22 sec.
Video 4 of 9 Niel Golightly States Public Policy Must Foster Innovation
  • Niel Golightly - Panel - Ford Motor Systems and Sustainable Innovation
  • 3/31/2006
  • Niel Golightly
  • 2 min. 27 sec.
Video 5 of 9 Niel Golightly States Importance of Collaboration In Fostering Innovation
  • Niel Golightly - Panel - Ford Motor Systems and Sustainable Innovation
  • 3/31/2006
  • Niel Golightly
  • 1 min. 12 sec.
Video 6 of 9 Niel Golightly Discusses Challenge In Translating Sustainability From Concept To Customer
  • Niel Golightly - Panel - Ford Motor Systems and Sustainable Innovation
  • 3/31/2006
  • Niel Golightly
  • 1 min. 30 sec.
Video 7 of 9 Niel Golightly Shares Story About Ford's New Rouge Plant and Working With Environmental Architect, Bill McDonough
  • Niel Golightly - Panel - Ford Motor Systems and Sustainable Innovation
  • 3/31/2006
  • Niel Golightly
  • 3 min. 56 sec.
Video 8 of 9 Niel Golightly Discusses Impact of Climate Change On Automotive Industry
  • Niel Golightly - Panel - Ford Motor Systems and Sustainable Innovation
  • 3/31/2006
  • Niel Golightly
  • 1 min. 52 sec.
Video 9 of 9 Niel Golightly States Sustainability Needs To Be Mainstream and Part of All Business Cases
  • Niel Golightly - Panel - Ford Motor Systems and Sustainable Innovation
  • 3/31/2006
  • Niel Golightly
  • 0 min. 57 sec.

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Niel Golightly States Sustainability Needs To Be Mainstream and Part of All Business Cases
  • Niel Golightly - Panel - Ford Motor Systems and Sustainable Innovation
  • 3/31/2006
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  • 0 min. 57 sec.
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